Proprietary Tools & Products

Our traditional methods are complemented by custom tools designed and developed to meet your unique goals.

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At Level 5 Insights, we employ a variety of research methods and tools – both traditional and non-traditional – to ensure we are implementing the most effective approach to every individual client engagement.

Our proprietary tools and products include:

  • AI Patient Journey Mapper - A real-time visualization tool that turns interview data into interactive journey maps, revealing influence points and emotional drivers.

  • AI Message Optimization - A rapid-testing platform that pinpoints what resonates across audiences; fast, clear, and iterative.

  • Clinical Trials Insights - Uncovering trial subjects, caregivers, investigators, and coordinators actual experiences with investigational drugs in advance of published data to inform launch strategy and activity.

  • In-person and Virtual Ethnography - Immersive, context-rich research that reveals what people do—not just what they say—across real healthcare moments.

  • Market Research Online Communities - Digital spaces where patients, caregivers, and professionals share experiences over time, capturing authentic attitudes and emerging trends.

  • Rare Disease Segmentation - Data-driven profiles that move beyond demographics to define mindsets, motivations, and unmet needs that drive decision-making. 

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The collaboration and the partnership have just been phenomenal. When you work with them it feels like they’re in it with you.
— Healthcare Market Research Executive
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